Lahore, June 8, 2026: TCL, Pakistan’s No.1 LED TV Brand, welcomed Arsenal football legend Robert Pirès, who recently visited the TCL Air Conditioner Guangzhou Smart Manufacturing Base for an immersive factory tour, where he experienced TCL’s advanced smart manufacturing capabilities and latest innovations in healthy air solutions. With over 100 million air conditioners produced in the past five years and exports to more than 160 countries and regions, TCL Air Conditioner continues to strengthen its position as a global industry leader. The visit highlighted TCL’s commitment to digitalization, intelligent manufacturing, green development, and premium smart air technology.Robert Pirès Experiences TCL FreshIN 3.0 Ultra AI Healthy Sleep Air Conditioner TCL Air Conditioner is currently advancing its premium market strategy, powered by its Smart Blue Wing smart and healthy technology.
The brand has introduced three high-end product lines: the AI Healthy Fresh Air series, AI Healthy Comfort series, and Home Air Master series. Through AI-driven innovation, TCL is redefining air conditioning by transitioning from traditional passive cooling to proactive, scenario-based user care.During the product experience session, Pirès explored the TCL FreshIN 3.0 Ultra AI Healthy Sleep Air Conditioner, featuring millimeter-wave radar, dual circulation fresh air, and AI voice control. Its AI SleepEye technology detects sleep patterns and body movement, automatically adjusting temperature and airflow while learning user habits to create a personalized sleep environment. The unit also delivers 60m³/h of fresh air, replacing stale indoor air efficiently. He stated that, “As a former elite athlete, Pirès highlighted the importance of a comfortable home. “It feels like a personal sleep assistant, ensuring better rest for the whole family”. He also tested the offline voice control, activating fresh air instantly with a simple voice command.Extreme Environmental Testing Demonstrates Champion-Level QualityBeyond smart and healthy air solutions, TCL Air Conditioner’s rigorous quality control system left a strong impression on Pirès.
At the Comfort Lab and Noise Lab, he observed the unit’s stable performance under extreme cold conditions, as low as -30°C, which simulates Antarctic climates, along with ultra-quiet operation at just 16 decibels.The philosophy behind TCL’s quality testing mirrors the discipline of professional sports. Just as elite athletes undergo rigorous training to perform at the highest level, TCL subjects its products to demanding tests to ensure reliability, comfort, and long-term performance. This reflects the same champion mindset built on discipline, consistency, and excellence.
